Diamond Dazzle Stik

The Diamond Dazzle Stik is in the shape of a wand, evocative of mascara and fits in a clutch handbag. Consumer dampens wand, brushes diamond and jewelry immediately sparkles. The creative and media goal was to create consumer and trade awareness to achieve national distribution. We utilized social media, online banner and in-banner videos, and rich media to launch DDS nationwide, resulting in universal distribution. Click on individual ad to launch.








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