Fessenden School

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Admissions Package

The following brand promise resulted from our positioning process: The Fessenden School is uniquely qualified to provide an education enabling boys to reach their full potential. Succinctly put, “Bringing out the best in boys.” The essence of this position was expressed in a 28-page viewbook that captured “a day in a life” at The Fessenden School. Its appeal was broad enough to encompass all three entry points (kindergarten, fifth and eighth grades) and specific enough to cover relevant information to both the parents and students of all grades.



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361 NEWBURY STREET, BOSTON MA 02115 p 617 536 3399 f 617 536 4499

HOMESite mapprivacy statement

Design, collateral, viewbooks, brand identity, annual reports
viewbooks, brochures, collateral pieces, direct mail, logos, identity, corporate identity, annual reports
development of brochures, viewbooks for independent schools, corporate identity, brand identity and annual reports with brand challenges, insights and solutions for the B2B and B2C markets